CEO | Moontide Consulting

Linda Harding-Bond

October 26, 2018

“I did not go to school to sell products!”

Tags: best retail training spa therapist, CEO, introvert retail training, LinkedIn, massage clubs, products, Retail training in Asia, school, service, spa therapist training, spa training in Bangkok, wellness Consulting

Here’s the backstory: The CEO of a well known massage club posted on LinkedIn that the emphasis of his company is “total body care”.

My response; “Total body care should include appropriate product recommendations which allow guests to extend their treatment and maximize results.

His lead therapist then responded to me by posting this comment,

Therein lies the gap of understanding. Even though I used the term appropriate product recommendations, in the therapist’s mind this translated to selling.

Obviously, based upon retail sales results many therapists feel this way. Do yours?

I see it all the time in my training journeys. Been there, done that, got a t-shirt.

via GIPHY

As a Spa Manager, you may wonder how to get around this roadblock

At Moontide we’ve managed to crack the code. Check this out >>>> http://bit.ly/2ytMf4y

Contact me at Linda@Moontideconsulting.com or request a chat on Clarity. I’ll be happy to share how we achieve our fantastic results in the face of resistance.

Linda Harding-Bond

October 26, 2018

“I Did Not Go To School To Sell Products”

Tags: Asia top retail trainer, Bangkok therapist training, best retail training for spa therapist, CEO, introvert retail training, LinkedIn, massage clubs, products, service, spa therapist training, therapist retail training, wellness Training

Here is the backstory: The CEO of a well known massage club posted on LinkedIn that the emphasis of his company is “total body care”. Read More

Linda Harding-Bond

August 6, 2015

Why Your CEO Needs to be Tweetin’

Tags: C-Suite, CEO, consultant, Greg Marcus, Hyatt, Jim Milton, Laurie Dugan, LinkedIn, Marcus Hotels, Mark Hoplamazian, millennials, Norm Bond, Pulse, senior management, Sir Richard Branson, social media, Social Times, spa, trainer, Tweet, Twitter, Virgin Hotels Writing

As a spa trainer and consultant I do a lot of information gathering. Two of my sources are LinkedIn’s Pulse magazine and articles on Twitter. Twitter’s information is in real time, fast moving and can be customized to appeal to specific demographics. It makes me wonder why more C-Suite executives from the hospitality industry aren’t using Twitter to reach a broader audience.

According to Leslie Gaines-Ross of Weber Shandwick, a recent analysis in Harvard Business Review, found that 80% of the chief executive officers of the world’s largest 50 companies are engaged online and on social media.

None of those companies include hotel groups. Indeed when trying to find CEO’s from that sector who tweet, I was able to locate only three; Greg Marcus of Marcus Hotels, Mark Hoplamazian of Hyatt Hotels and of course Sir Richard Branson, Virgin Hotels.

Want to read more? Click here>>>http://huff.to/1IlBUU9

Linda Harding-Bond

July 14, 2015

You Can’t Put Lipstick On Declining Spa Sales

Tags: Bangkok, best, business, capital, CEO, coach, consulting, criteria, customer, Declining, employees, expectations, expenditures, future, growth, hours, index, Linda Harding-Bond, Lipstick, manager, outdated, owner, PBA, performance, Professional Beauty Association, retail, sales, Salon/Spa Performance Index, service, spa, SSPI, training, VP Training

Almost half of spa owners see no increase in their sales in the foreseeable future. Yes, according to the Professional Beauty Association (PBA) “60 percent of spa and salon owners are positive on growth, expecting to have higher retail sales in the next six months.” As for the other 40 percent — flat to declining.

What’s shocking to me is that 0.5% growth is now being called success. “Overall indicators and feedback from beauty professionals across the country continue to be positive and we remain optimistic that the beauty industry will continue this growth into 2015” says Steve Sleeper, Executive Director of the PBA.

Is retail sales a force of nature that can’t be controlled by man (or woman)?
Read More

Linda Harding-Bond

June 24, 2015

Customer Service Just Died; and Your Training Budget Killed It!

Tags: a, Asia, Bangkok, best, CEO, coach, consultant, management, online, performance, products, results, retail, revenue, sales, selling, spa, success, Thailand, therapist, tips, trainer, training Training

Once a month the CEO of a certain Five-Star resort company would return to the home office. A status meeting was always held. All vice presidents and middle management would attend either in person or via Skype.

On this particular day as we were waiting for the meeting to begin, he regaled us with a story of his visit to one of the company’s more remote locations. He said 18 hours on a plane had earned him an extremely stiff neck. Immediately upon arrival he’d booked a massage. In a luxurious hut with the ocean as a backdrop, he’d explained his problem to a therapist in detail. He opted for an add-on treatment of Thai herbal balls; heated poultices which are rhythmically applied to sore or stiff body points to promote blood flow. He’d also requested that a heated towel be placed around his neck for the first 10 minutes prior to treatment. >>>To read more click here>>huff.to/1GEycWV