Tag LinkedIn

Tag LinkedIn

“I did not go to school to sell products!”

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Here’s the backstory: The CEO of a well known massage club posted on LinkedIn that the emphasis of his company is “total body care”.

My response; “Total body care should include appropriate product recommendations which allow guests to extend their treatment and maximize results.

His lead therapist then responded to me by posting this comment,

Therein lies the gap of understanding. Even though I used the term appropriate product recommendations, in the therapist’s mind this translated to selling.

Obviously, based upon retail sales results many therapists feel this way. Do yours?

I see it all the time in my training journeys.  Been there, done that, got a t-shirt.

via GIPHY

As a Spa Manager, you may wonder how to get around this roadblock

At Moontide we’ve managed to crack the code. Check this out >>>> http://bit.ly/2ytMf4y

Contact me at Linda@Moontideconsulting.com or request a chat on Clarity.  I’ll be happy to share how  we achieve our fantastic results in the face of  resistance.

 

New Retail Spa Training Class Brings Sexy Back

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Remember when retail spa training was sexy?

Neither do I.

It’s scary, expensive and time consuming- – not sexy.

What if it were friendly, affordable and convenient?

That’s sexy! That’s why today I’m thrilled to launch Increasing Your Retail Selling: An Online Training Class for Spa Managers“. Yes spa managers I’ve heard your call. Read More

Why Your CEO Needs to be Tweetin’

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As a spa trainer and consultant I do a lot of information gathering. Two of my sources are LinkedIn’s Pulse magazine and articles on Twitter. Twitter’s information is in real time, fast moving and can be customized to appeal to specific demographics. It makes me wonder why more C-Suite executives from the hospitality industry aren’t using Twitter to reach a broader audience.

According to Leslie Gaines-Ross of Weber Shandwick, a recent analysis in Harvard Business Review, found that 80% of the chief executive officers of the world’s largest 50 companies are engaged online and on social media.

None of those companies include hotel groups. Indeed when trying to find CEO’s from that sector who tweet, I was able to locate only three; Greg Marcus of Marcus Hotels, Mark Hoplamazian of Hyatt Hotels and of course Sir Richard Branson, Virgin Hotels.

Want to read more? Click here>>>http://huff.to/1IlBUU9

Five Hidden Gems on Pulse, to Sharpen Spa Performance

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 Spa and beauty industry people.  You know who you are. You’re always consumed with handling staff or customers or both. Rarely do you  have time to peruse the articles on LinkedIn’s Pulse for news that might  impact how you conduct business. But as an information junkie, I do.  So here in a roundup are excerpts from five articles that I’ve read in the past week which gave me pause.  They might do the same for you. Read More