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“I did not go to school to sell products!”

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Here’s the backstory: The CEO of a well known massage club posted on LinkedIn that the emphasis of his company is “total body care”.

My response; “Total body care should include appropriate product recommendations which allow guests to extend their treatment and maximize results.

His lead therapist then responded to me by posting this comment,

Therein lies the gap of understanding. Even though I used the term appropriate product recommendations, in the therapist’s mind this translated to selling.

Obviously, based upon retail sales results many therapists feel this way. Do yours?

I see it all the time in my training journeys.  Been there, done that, got a t-shirt.

via GIPHY

As a Spa Manager, you may wonder how to get around this roadblock

At Moontide we’ve managed to crack the code. Check this out >>>> http://bit.ly/2ytMf4y

Contact me at Linda@Moontideconsulting.com or request a chat on Clarity.  I’ll be happy to share how  we achieve our fantastic results in the face of  resistance.

 

Linda Harding-Bond
Linda Harding-Bond is shifting the paradigm on spa retail training. Her Express Online Retail Training Course is exactly what's needed for post-COVID-19 spa re-openings. Designed to bring your therapists' retail skills up to speed, it will quickly position retail as a robust alternate revenue stream. Linda has provided training for many world-class organizations including The Oberoi Group, St. Regis Hotel, Anantara Hotels & Resorts, Shangri-La Hotels, The Resort at Pedregal, GoldenEye Resort and Spa and Six Senses Resorts. She is author of "Listen, Engage, Sell!: The Foolproof Method for Increasing Spa Sales in 7 Days or Less" and "The New Esthy Handbook: an Essential Guide for Novice or Nervous Estheticians". Connect with her at Linda@Moontideconsulting.com .
Linda Harding-Bond

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