Do you believe that every customer deserves a great experience? Your quiet, somewhat shy therapists are well skilled in treatments. They can perform a perfect massage or facial. They diligently attend product training and know the ingredients contained in your retail offerings. Read More
Linda Harding-Bond
May 18, 2016
Justin Bieber says he doesn’t feel like a human anymore-” I feel like a zoo animal, and I wanna be able to keep my sanity.” He’s seeking help in spas- but owners and managers, are you ready? Read More
Linda Harding-Bond
May 16, 2016
Last week Justin Bieber paid a visit to a Los Angeles spa. Recently he’s been spotted meditating outdoors and wandering around barefoot in the park aka earthing. Read More
Linda Harding-Bond
May 12, 2016
Hey Spa Managers and Directors. We are midway through the second quarter of 2016. Have you reached your monthly retail goals yet? What are you waiting for? It’s time to take the first step. Read More
Linda Harding-Bond
May 6, 2016
Seasonal Strategy Secrets of Savvy Spas
With thousands of spas vying for the attention of consumers, many spa managers are always seeking out ways to gain a competitive advantage. Using the holidays, seasons and special events to tie in existing treatments or create new ones is a smart way to keep customer and employee excitement, and revenue flowing through your operation. Read More
Linda Harding-Bond
April 29, 2016
What Top Spas Do to Win (that they may not want you to know)
Do spa managers have a problem sharing information with each other? Sometimes they do.
Linda Harding-Bond
April 27, 2016
Introverts in Sales-Infographic
Certain customer service industries where one on one interaction is the norm disproportionately attracts introverts. Included in these would be the salon, spa, beauty and wellness. Unfortunately, however, training around the skill set of selling has not been modified to the way introverts learn.
If it seems counter-intuitive to think that introverts make the best salespeople this info-graphic might make you think again.
Linda Harding-Bond
April 21, 2016
How Are Spas Gaining Their Competitive Edge?
Update: This show previously aired. Watch the replay here>this week’s Blab
According to Sandler Research ;
“Globally, the market is quite fragmented and is characterized by the presence of both local and international players that offer innovative products and great service to meet customer requirements.
The vendors in this market are adopting strategies like branding and are also differentiating their services from others to gain a competitive edge over their peers. Competition is expected to intensify during the forecast period.”
Read More
Linda Harding-Bond
April 18, 2016
Spas Can Learn From Cosmetic Outlets!
Last week we received quite a bit of response from our Blab “How Cosmetic Outlets Slay Spas”. Everyone wasn’t happy and they let us know so. Many felt as though dirty spa laundry shouldn’t be aired in public.
We never saw it coming. I must admit that it gave us pause.
But then we received an e-mail from the co-owner of one of the largest membership spa clubs in the U.S. who wanted to know more. Read More
Linda Harding-Bond
April 14, 2016
While too many spas continue to struggle with single digit retail sales to service ratios, cosmetic outlets like Sephora, Space NK, Ulta and Blue Mercury are experiencing revenue growth that dreams are made of! Read More