Blog Posts: Moontide Consulting
Linda Harding-Bond
April 27, 2016
Introverts in Sales-Infographic
Tags: beauty, customer service, Emily Parker, empathy, infographic, introvert, Moontide Consulting, qualities, quiet, sales, salesperson, salon, shy, spa, thoughtful, training, wellness Training
Certain customer service industries where one on one interaction is the norm disproportionately attracts introverts. Included in these would be the salon, spa, beauty and wellness. Unfortunately, however, training around the skill set of selling has not been modified to the way introverts learn.
If it seems counter-intuitive to think that introverts make the best salespeople this info-graphic might make you think again.
Linda Harding-Bond
April 21, 2016
How Are Spas Gaining Their Competitive Edge?
Tags: Blab, competitive, differentiating, edge, Globalization, market, Norm Bond, peers, Sandler Research, Spas, strategy, vendor Consulting
Update: This show previously aired. Watch the replay here>this week’s Blab
According to Sandler Research ;
“Globally, the market is quite fragmented and is characterized by the presence of both local and international players that offer innovative products and great service to meet customer requirements.
The vendors in this market are adopting strategies like branding and are also differentiating their services from others to gain a competitive edge over their peers. Competition is expected to intensify during the forecast period.”
Read More
Linda Harding-Bond
April 18, 2016
Spas Can Learn From Cosmetic Outlets!
Tags: Blue Mercury, budget, consulting, cosmetic, management, outlets, retail, selling, senior, Sephora, Spas, training, Ulta Consulting, Training
Last week we received quite a bit of response from our Blab “How Cosmetic Outlets Slay Spas”. Everyone wasn’t happy and they let us know so. Many felt as though dirty spa laundry shouldn’t be aired in public.
We never saw it coming. I must admit that it gave us pause.
But then we received an e-mail from the co-owner of one of the largest membership spa clubs in the U.S. who wanted to know more. Read More
Linda Harding-Bond
April 14, 2016
While too many spas continue to struggle with single digit retail sales to service ratios, cosmetic outlets like Sephora, Space NK, Ulta and Blue Mercury are experiencing revenue growth that dreams are made of! Read More
Linda Harding-Bond
April 6, 2016
Staff & Skills Shortage in the Spa Sector?
Tags: Andrew Jacka, Blab, Norm Bond, sector, Shane McGinley, Shortage, Skills, spa, staff, WSWC Consulting
Wellness is a beast! According to SRI International, wellness-focused travel will reach $678.5 billion by 2017. But currently the UAE has 500 plus spas within an area the size of North Carolina. Read More
Linda Harding-Bond
March 31, 2016
“We’ve been putting this information out there a long time, when is somebody going to start listening?”
-Anonymous Spa Conference Speaker
With so many resources at hand for the spa industry to perform better, faster and stronger, one has to wonder why there’s so much difficulty meeting challenges generated by technical and social change. Read More
Linda Harding-Bond
March 25, 2016
Last week Norm Bond, Digital Marketing Manager for Moontide Consulting posted an article on LinkedIn’s Pulse magazine. The piece: How Hotel and Spa Owners Can Stop Marketing and Promoting Like It’s 1999 generated such a firestorm of response that we decided to have Norm talk further about the subject on this week’s Blab. 
Join us as we discuss this week’s hot topic in hotel and spa. bit.ly/1S8CYyR
Friday, March 25 7:30 p.m.-8:30p.m. Bangkok time | 8:30 a.m.-9:30 a.m. East Coast | 7:30 a.m.-8:30 a.m. CST
12:30 p.m. London | 11:30 p.m. Sidney,Au.| 2:30 p.m. South Africa |4:30 p.m. UAE
Subscribe to get all of our Blab updates
Linda Harding-Bond
March 21, 2016
I just finished reading the Day Spa Association Retail Sales Snapshot Report – 4th Quarter 2015! Read More
Linda Harding-Bond
March 18, 2016
Why Most Spa Websites are Losing Money and Damaging the Brand
Tags: content, Digital, disrupting, effectiveness, industries, mobile, personal touch, social, spa, Technology Consulting
Article written by Norm Bond, Digital Marketing Manager for Moontide Consultants.
Digital technology is increasingly disrupting industries outside of the tech world.
Part of the reason why is that there has been a fundamental change in how people communicate. Attention spans are shorter. Mobile devices are abundant. And yet people still want the personal touch. They will reward brands and companies that make them feel special. Read More