What’s Your Retail Strategy for Mother’s Day?
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This weekend heralds in one of the largest spending holidays during the year, Mother’s Day. In the United States alone, 2.35 billion was spent on flowers. Spas generated a not too shabby 1.47 billion in revenue earnings.
Clearly many people turn to the spa industry in hopes of providing their loved ones with a memorable experience. But many high end spas have been plagued with reports of service that is less than stellar. and customer engagement is an ongoing challenge.
So I wondered-as a spa director or manager what strategies have you put in place for Mother’s Day 2015 to ensure the best holiday experience possible?