What’s Your Retail Strategy for Mother’s Day?
This weekend heralds in one of the largest spending holidays during the year, Mother’s Day. In the United States alone, 2.35 billion was spent on flowers. Spas generated a not too shabby 1.47 billion in revenue earnings.
Clearly many people turn to the spa industry in hopes of providing their loved ones with a memorable experience. But many high end spas have been plagued with reports of service that is less than stellar. and customer engagement is an ongoing challenge.
So I wondered-as a spa director or manager what strategies have you put in place for Mother’s Day 2015 to ensure the best holiday experience possible?