What’s Your Retail Strategy for Mother’s Day?
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This weekend heralds in one of the largest spending holidays during the year, Mother’s Day. In the United States alone, 2.35 billion was spent on flowers. Spas generated a not too shabby 1.47 billion in revenue earnings.
Clearly many people turn to the spa industry in hopes of providing their loved ones with a memorable experience. But many high end spas have been plagued with reports of service that is less than stellar. and customer engagement is an ongoing challenge.
So I wondered-as a spa director or manager what strategies have you put in place for Mother’s Day 2015 to ensure the best holiday experience possible?
Linda Harding-Bond
President at Moontide Consulting
Linda Harding-Bond is shifting the paradigm on spa retail training.
Her Express Online Retail Training Course is exactly what's needed for post-COVID-19 spa re-openings. Designed to bring your therapists' retail skills up to speed, it will quickly position retail as a robust alternate revenue stream.
Linda has provided training for many world-class organizations including The Oberoi Group, St. Regis Hotel, Anantara Hotels & Resorts, Shangri-La Hotels, The Resort at Pedregal, GoldenEye Resort and Spa and Six Senses Resorts.
She is author of "Listen, Engage, Sell!: The Foolproof Method for Increasing Spa Sales in 7 Days or Less" and "The New Esthy Handbook: an Essential Guide for Novice or Nervous Estheticians".
Connect with her at Linda@Moontideconsulting.com .
