Goop | Moontide Consulting

Linda Harding-Bond

March 26, 2020

Why Gwyneth’s Goop Lab May Be Spa Goals

Tags: celebrity marketing, coronavirus, customer engagement, digital marketing, e-commerce, eCommerce, education, Goop, Gwyneth Paltrow, merchandising, offline marketing, sales training, social media, streaming video, The Goop Lab Consulting

Coronavirus or ‘Rona as many of us now call her, has knocked most of us for a loop. In the wake of the pandemic, hospitality will change the way it does business. And so will the spa industry. It has to. Read More

Linda Harding-Bond

January 16, 2020

What Gwyneth’s Vagina Scented Candle can Teach the Spa Industry

Tags: Biologique Recherche P50, Cord Coen, Dr. Fernandez, e-commerce store, Environ, Goop, Gyneth Paltrow, retail training, This Smells Like My Vagina, vagina candle, Zents Master Class, Products

Gwyneth Paltrow, Oscar winning actress and owner of the e-commerce site Goop is stirring things up again. Most recently her addition of celebrated perfumer Douglas Little’s candle “This Smells Like My Vagina” has seemingly touched a nerve across all areas of social media. Read More