Tag therapists

Tag therapists

The Therapist – Management Retail Disconnect

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There are currently 32,930 vacant positions for therapists in the US spa industry and 1,030 for managers. Inspired by these findings from its annual Spa Industry Study, the International Spa Association (ISPA) Foundation commissioned PricewaterhouseCoopers (PwC) to conduct a global study to get underneath the reasons for the high number of vacancies.  Read More

Update-How 4 Days Can Increase Your Spa Retail Sales Forever!

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One of the biggest considerations for spa managers is training. Particularly with therapist retail training they always ask , “Is it worth it?” “Will the results justify the expenditure from my budget allowance?”

Recently I completed retail training at another Five-Star resort in the Philippines. The training was completed in just four days and required 4 hours each day for 16 therapists.

After training I monitored the therapist’s product sales for three weeks.

Here are the results, pre-training and one week post-training and final week. Look at the difference.  Read More

Your Spa is Losing Thousands from Treatments-Here’s How I Know

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Recently, I’ve received several e-mails from spa managers who’ve expressed interest in retail training. Their retail area is well appointed and the products well chosen.  They ask how would I determine the training needs of their therapists. They ask what metrics I use to measure the skill of their team.  Read More

Reflecting on ISPA 2017

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I had the honor of being selected to present at the ISPA 2017 conference on October 18 at Mandalay Bay Hotel in Las Vegas, Nevada. My topic was “Introverts: The Secret of Increasing Retail Sales”

I had attended ISPA in 2013 as a blogger but it was my first time as a presenter.  Read More