Tag Strategies

Tag Strategies

Update-How 4 Days Can Increase Your Spa Retail Sales Forever!

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One of the biggest considerations for spa managers is training. Particularly with therapist retail training they always ask , “Is it worth it?” “Will the results justify the expenditure from my budget allowance?”

Recently I completed retail training at another Five-Star resort in the Philippines. The training was completed in just four days and required 4 hours each day for 16 therapists.

After training I monitored the therapist’s product sales for three weeks.

Here are the results, pre-training and one week post-training and final week. Look at the difference.  Read More

Customization-the Key to Attracting Men

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Doug Chambers, founder/principal of Blu Spas, Inc. stated  “A key to understanding the male skin care market is to understand that customization is just as relevant to the male market as it is to the female market. All too often spa menus feature multiple facial options unmistakably crafted for women and a single one-size-fits-all facial for men.”

A more customized experience for men should be the goal, accommodating the individual needs and desires of your target male market.

One way to begin that process is to identify which products among your retail selection are ideal for men. But with the wide range of products now available specifically suited to men’s needs, there is no longer an excuse for not having a section of your spa menu and products dedicated to the the fellas.

Read the complete article- 4 Strategies to Capture the Men’s Skin Care Market http://bit.ly/1Qi8Bbr