Tag sales

Tag sales

Update-How 4 Days Can Increase Your Spa Retail Sales Forever!

Tags: , , , , , , , , , , , , , training
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One of the biggest considerations for spa managers is training. Particularly with therapist retail training they always ask , “Is it worth it?” “Will the results justify the expenditure from my budget allowance?”

Recently I completed retail training at another Five-Star resort in the Philippines. The training was completed in just four days and required 4 hours each day for 16 therapists.

After training I monitored the therapist’s product sales for three weeks.

Here are the results, pre-training and one week post-training and final week. Look at the difference.  Read More

The Surprising Reason Introverts Are Better At Sales

Tags: , , , , , , , Master Class
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Still trying to justify retail training for your quiet spa therapists? Read this insightful article by Geoffrey James from INC magazine.   

The stereotype of a successful salesperson is an extrovert who sells anything to anybody. He (or, less commonly, she) charms customers so thoroughly that they sign on the dotted line before they know what hit them. Read More

The Shocking Truth about Wellness Retail Sales

Tags: , , , , , , , , Master Class
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Excerpt from The Engaged Therapist: How Spas Can Increase Retail Sales Now and Forevermore

Currently, wellness facilities and concepts are growing both independent of and across the landscape of spa. Millions of dollars are being spent creating new spaces and programs to enhance mental, emotional, physical and spiritual well-being.

But when I peep behind the curtain, I see with few exceptions, that the gate-keepers and their outlook toward  therapist training hasn’t changed. See the chart below: Read More

Spa Super Sellers-Hidden in Plain Sight

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A bird in the hand is worth two in the bush. That’s why as an “industry insider” I am constantly surprised at how spas and hotels continue to miss the obvious. The spa industry is losing millions in revenue from retail product sales. Obviously if you resolve that problem, a lot will begin to correct itself in the way of market share, customer and employee retention. Read More

Final Report-What No Spa Consultant Will Ever Tell You

Tags: , , , , , , , , , , training
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It’s here! I just received my third and final post training retail  sales report and the results are not surprising.

If you’ve been following me you know that three weeks ago,  I wrote about training the hair stylists at a Five-Star property in Hong Kong.  I was absolutely thrilled at the opportunity because so many decision makers balk at the idea of budgeting for staff training.

In fact most of my conversations with spa managers center around  their justification of cost. “What will the return on investment be? Is it worth it?”  Read More

2nd Week Retail Results-What No Spa Consultant Will Ever Tell You

Tags: , , , , , , , , , , , , , , training
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We’re now in the second week of tracking the retail results. If you’ve been following me you know that three weeks ago,  I wrote about training the hair stylists at a Five-Star luxury hotel in Hong Kong. This was a new area of the beauty industry for me as my experience has always centered on spa. Read More