Tag retention

Tag retention

What United’s “Aisle Drag” Can Teach the Spa Industry

Tags: , , , , , , , , , , , , , training
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Tess Taylor’s article “Is soft skills development the answer to better customer treatment?” is applicable across many businesses. With retail sales and customer retention always top of mind for the spa and wellness industry I found the title to be particularly poignant.  Read More

High Touch-Low Engagement

Tags: , , , , , , , , , , , , consulting, training
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A White Paper highlighting the opinions of spa industry leaders from the Asia Pacific region was released in April 2017. From a series of round-table discussions held in Thailand, one of the resulting conclusions was that people issues are still of primary concern. Despite industry growth that far outpaces global economic growth, the ability to ensure guest satisfaction and motivating millennials remain top of mind. Read More

Why Your Massage Therapists Don’t Want to Sell

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For many therapists in the spa industry, retail selling has negative connotations. Some massage therapists consider their vocation to have roots based in spirituality. They don’t think that commerce should enter into the process. “Render under to Caesar the things that are Caesar’s….”  Others have expressed discomfort with the idea that as health care providers making a product recommendation may be crossing their line of authority.  Read More