training

training

Spa Superstars: Hidden in Plain Sight

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Innovation is a hot buzzword. Senior executives in the hospitality industry are burning the midnight oil trying to find ways to innovatively one-up each other. Flying yoga, wellness strategies, sustainability campaigns, the list goes on with one thing in common. They’re all designed to target a larger portion of revenue from the upscale leisure consumer. Read More

How To Analyze Your Spa Training Investment

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Your spa therapists are not selling your retail products. The same offerings that sit in your display cases and on your tables day after day are literally flying off the shelves at beauty outlets like Space NK, Sephora,  Ulta and Blue Mercury ,both of which provide spa services. Ulta announced just last week that sales are so robust they’re building 100 more stores.

It’s obvious that your customers love purchasing beauty and body products. So the question is,  why are you so reluctant to invest in training that teaches your team how to make retail recommendations and engage with your guests more easily?  Read More

Does Every Customer Deserves a Great Experience?

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Do you believe that every customer deserves a great experience? Your quiet, somewhat shy therapists are well skilled in treatments. They can perform a perfect massage or facial. They diligently attend product training and know the ingredients contained in your retail offerings. Read More

Introverts in Sales-Infographic

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Certain customer service industries where one on one interaction is the norm disproportionately attracts introverts. Included in these would be the salon, spa, beauty and wellness. Unfortunately, however, training around the skill set of selling has not been modified to the way introverts learn.

If it seems counter-intuitive to think that introverts make the best salespeople this info-graphic might make you think again.

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Spas Can Learn From Cosmetic Outlets!

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Last week we received quite a bit of response from our Blab “How Cosmetic Outlets Slay Spas”. Everyone wasn’t happy and they let us know so. Many  felt as though dirty spa laundry shouldn’t be aired in public.

We never saw it coming. I must admit that it gave us pause.

But then we received an e-mail from the co-owner of one of the largest membership spa clubs in the U.S. who wanted to know more. Read More