training

training

2nd Week Retail Results-What No Spa Consultant Will Ever Tell You

Tags: , , , , , , , , , , , , , , training
featured image

We’re now in the second week of tracking the retail results. If you’ve been following me you know that three weeks ago,  I wrote about training the hair stylists at a Five-Star luxury hotel in Hong Kong. This was a new area of the beauty industry for me as my experience has always centered on spa. Read More

What United’s “Aisle Drag” Can Teach the Spa Industry

Tags: , , , , , , , , , , , , , training
featured image

Tess Taylor’s article “Is soft skills development the answer to better customer treatment?” is applicable across many businesses. With retail sales and customer retention always top of mind for the spa and wellness industry I found the title to be particularly poignant.  Read More

Every Spa Guest Has a Story

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , training
featured image

When training spa therapists I’ll use story-telling to measure where they are with engagement, and recommendations for products and services. If you are a spa manager or director try presenting this case study to your staff. Read More

What I Discovered Teaching Spa Retail in China

Tags: , , , , , , , , , , , , , , , , , , training
featured image

China is a spa and wellness boom town. According to the Global Wellness Institute (GWI) report, in 2016 China drove the biggest recent gains in wellness tourism revenues (300%+).

I recently returned from Shanghai, China to deliver my Increasing Your Retail Selling program to a spa team at a renowned Five-Star hotel. Read More

Is the Spa Industry Walking Its Talk?

Tags: , , , , , , , , , , , training
featured image

Competition in the beauty sector is fierce, with spas and salons up against department stores and retail outlets for consumer sales. An obvious competitive advantage that we have over beauty counters are our therapists; trained licensed professionals with in-depth knowledge of skin and body. However, this advantage must be leveraged beyond mere product training. Read More