consulting

consulting

Service and the Global Spa Industry

consulting
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My interview with international marketing expert Norm Bond. I discuss the ethnic client, customer service, the impact of social media, changing demographics and of course spa training.

To listen click here>>https://youtu.be/otcVaSbJ_C4

2 Tips for Choosing High-Impact Education

consulting, training
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It’s  been said that there is comfort in familiarity. Many of us eat the same lunch every day,  wear the same colors and go to the same hair stylist for years (who never updates our look).   At work, we’ll use the same service providers and vendors mostly because;
 1. They’ve been around forever and it’s too much of a hassle to change.
2. You know where everything is located on their website. After all they never update it except for price hikes.
3. They’re best friends with the CEO of your company.

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5 Shocking Secrets of Spa Therapists  

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I am based in Asia however it seems that when it comes to the spa industry in general, “don’t ask don’t tell” is the policy that folks often operate from. I had a massage the other day at a Five-Star hotel in my neighborhood. It was serviceable enough and I left feeling better. It was everything else that happened around the service which made the hair on the back of my neck stand up. Read More

Retail Selling is Easy – Three Tips to Increase Sales at Your Spa in 2015

consulting
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I’m going to give you three powerful tips in this series. This is number one and make sure you stay tuned to get the other two because together they’re magical.

When I consulted with spa management in the United States they would often tell me that their number one problem was getting their staff to sell retail products. But my experience in Asia has shown me that the same challenges exist, although they may be amplified by language differences. The primary cause is the same all over the world. Most therapists are introverts. They are shy people who don’t feel comfortable selling products. Read More